Data Visualisation
The reporting layer across every other service: your ad, search, web and CRM data brought into one set of live dashboards, built around the targets that matter to you. Clients get a clear view of performance they can check any day, not a slide deck once a quarter.
What's included
- ✓Unified marketing dashboards
- ✓Funnel and attribution reporting
- ✓Revenue and ROI tracking
- ✓Custom charts and data storytelling
- ✓Data pipeline and tracking setup
Platforms & tools
One live dashboard
Spend
Conversions
ROAS
Illustrative dashboard. Every channel, one shared view, built around the target you agreed to, not a generic template.
Measured by
Every engagement in this service line reports into our data visualisation practice, so results show up in one dashboard alongside every other channel we run for you, not in a separate deck.
See how reporting works →The gap we're built for
The average marketing team now manages 17 to 20 separate platforms, and fragmentation, not missing data, is the usual result.
Source: CaliberMind, State of Marketing Attribution Report, 2025.
How we run it
Data Visualisation, stage by stage
The same engagement runs the same way every time, so you know what's happening before you ask.
Connect the data
Every platform and account wired into one source, so nothing lives in a separate login.
Define the metrics
Agree the numbers that matter and how each is calculated, so the whole team reads the same figures.
Build the dashboard
A live view built around your targets, not a generic template, with the charts that answer your actual questions.
Review & refine
Regular check-ins to see what the data is saying, retire charts nobody uses and add the ones people ask for.
Questions
Common questions
GA4 is usually one input, not the whole picture. This service brings it together with ad platforms, CRM and revenue data in one view.
The numbers you agreed at the start: spend, leads, revenue, cost per result and return, broken down by channel and over time, so you can see what is working.
Yes, though it's most useful reporting across other channels we, or another team, already run.
A live, shared dashboard your team can check anytime, updated automatically rather than compiled into a deck.